Leadfeeder is a B2B sales intelligence and lead generation software designed to turn anonymous website pageviews into high-value sales pipeline by identifying the companies that visit a website. It provides the necessary data to qualify leads, connect with decision-makers, and build better sales pitches.
The process involves four main steps: Identify, Qualify, Connect, and Send Leads.
The Identify stage uses a unique machine learning algorithm and proprietary data to reveal the names of companies visiting your site, including those whose employees work remotely, and reveals their exact behavioral activity on the pages.
In the Qualify stage, Leadfeeder uses custom segmentation and over 50 behavioral and firmographic filters to score visitors automatically based on their web activity and buying intent, while automatically scrubbing out bots and valueless ISP traffic to ensure a high-quality lead list.
The Connect feature allows sales teams to determine the best person to contact within a visiting company by searching a robust global database, filtering contacts by job role, seniority, or location, and providing exportable email addresses and LinkedIn profiles.
Finally, Leadfeeder allows you to Send Leads by syncing automatically with all major CRM and marketing automation tools, such as Pipedrive, HubSpot, and Salesforce, ensuring sales teams receive timely, prioritized intelligence directly into their existing workflows.
