Piktochart is an online visual communication platform and design tool that enables users to transform complex information and ideas into engaging visuals. It is particularly well-known as an infographic maker, but the platform has expanded to serve as a comprehensive creative workflow suite, now leveraging artificial intelligence (AI) to simplify the design process. The core purpose of Piktochart is to make high-quality visual creation accessible to everyone, regardless of their design experience.
The platform offers a variety of tools for creating a wide range of content such as reports, presentations, posters, brochures, and social media graphics. Its functional components include Visual Tools like specialized makers for banners, flyers, graphs, and maps, which help users easily create charts and diagrams to display information in an organized manner.
A significant addition is the AI Design Generator, which incorporates AI Image Generator and AI Report Generator features. These tools allow users to generate on-brand visuals, images, and documents in seconds using simple text prompts, automating a large portion of the design work.
For ensuring consistency, the platform offers dedicated Brand Management capabilities, including a “Brand Assets” hub where users can store and apply their brand’s fonts, colors, and logos to any template. Finally, for teams, Piktochart supports Collaboration within a single workspace, providing features like commenting, revision-making, and a shared library of brand assets and images.