A canonical tag (or rel=”canonical”) is an HTML attribute used by a site owner to specify their preferred or master version of a web page among a set of pages with identical or very similar content. Implementing a canonical tag helps to consolidate link equity and prevent duplicate content issues in a search engine’s index. Search engines may choose to honor or ignore canonical tags depending on whether the designated canonical URL is deemed the most appropriate source.
Let's discuss your goals!
Schedule a free consultation call. We'll talk about your specific needs and create a plan that fits you perfectly.