The contacts page of the site must contain certain details in order for it to be complete and understandable. One of the most important things you need to put on the page are the elements of your brand. Demonstrate the character of your brand and use a tone with which people recognize you and through which they remember you (of course, when it comes to finances for example – the appropriate tone is one – serious and formal).
Show clearly how to contact you
If you want people to contact you through all possible communication channels – email, phone and live in your office (or store), then you should clearly show each of these communication channels. If your phone number is hidden somewhere under the contact form or even worse, hidden behind many pages and clicks, people may think that you are hiding and that you do not want to talk to them.
This will certainly not reflect well on the brand.
Clearly display all communication channels.
Social networks
Some users may feel more comfortable contacting you through social networks, besides, they are another line of (marketing) contact with your current and potential customers. Links to your social networks have a place not only on your contact page, but also elsewhere on the site. However, it would be nice to place them on this page as well.
Segmented Contact Forms
If your business has, say, a technical support and a sales department, the contact forms, like other channels, should be separated. Just as your company has different departments, each with its own responsibilities, so should the contact channels be separated from each other. Social networks, of course, remain the same, since they belong to the company, not the department.
Easy access
Your contact page, in the best case, will be visible right in the main menu. Don’t make people “search” for a way to contact you. It creates a bad feeling and some people might think that you are “hiding something”.
