A convenience store is a relatively small retail outlet, usually located near residential areas. These stores are characterized by longer hours, are often open seven days a week, and sell a limited line of high-volume, essential goods.
Prices at convenience stores are typically higher than those at large supermarkets because their primary competitive advantage is location and length of business hours, i.e. convenience. They target customers who need to quickly purchase a limited number of items and are willing to pay a premium for this convenience.
