The Google Algorithm refers to the complex mathematical system utilized by Google’s search engine to determine the ranking position of websites on the search results page (SERP). It is often referred to as the “Core” algorithm. This system is consistently updated, typically receiving approximately 500–600 updates per year (or about twice a day), to ensure users receive the most relevant and trustworthy search results. Google maintains the secrecy of its algorithm to prevent webmasters and marketers from manipulating it to gain unfair rankings.
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