The Selling Process encompasses the steps that a salesperson takes to make a sale. These steps are sequential and aim to convert a prospect into a paying customer and build long-term relationships.
The main steps include: 1) Prospecting; 2) Preapproach; 3) Approach; 4) Presentation and Demonstration; 5) Overcoming Objections; 6) Closing; and 7) Follow-up. Follow-up is critical to ensuring satisfaction and repeat sales.
