The term SEO Optimization is considered a redundant or incorrect combination in professional terminology. The abbreviation SEO is now deciphered as Search Engine Optimization, which literally means Search Engine Optimization. Therefore, adding the word “Optimization” after “SEO” leads to a tautology, i.e. “Search Engine Optimization Optimization”.

In the expert environment, the correct terminology focuses on the process, object or performer. For example:

SEO (as a process): “We perform SEO.”

SEO strategy: “We develop an SEO strategy.”

SEO specialist/optimizer: “We are looking for an SEO specialist.”

Therefore, the term SEO Optimization is not used to demonstrate expertise. Its correct replacement is simply SEO or more precise phrases describing the specific action.