A brainstorm is a form of group discussion activity. It is one of the most popular idea generation processes. One of the key elements of brainstorming is that the ideas are shared and written down, but are not immediately judged by anyone in the room. Therefore, the...
"Blog" is a relatively new form of communication, and, naturally, a new term as well. Having a personal website and a blog allows ordinary people to share opinions, ideas, and thoughts. A blog is an online platform where an individual or a group of individuals can...
Bias is a term that refers to the tendency of people to have a prejudice or predisposition toward a particular perspective, idea, person, group, or phenomenon. These prejudices or predispositions usually distort the person's objective judgment or communication....
In the context of communication, a beat refers to the area of specialization or the topic of interest of a reporter that they are exclusively focused on. It is their specialized assignment or "territory" for gathering news and information. A "beat" could be economics,...
Basic research, which is also called pure or fundamental research, is the type of research conducted to increase knowledge and understanding of fundamental principles without an immediate practical application in mind. It is conducted to expand the knowledge or...
The term "background information" refers to the contextual details of any type of communication process, and style can be understood. The background information includes, but is not limited to, locating or investigating the basic sources in order to collect the...
Auteur Theory refers to a concept from film criticism developed in the 1950s that argues that the director of a film is the primary author. (Auteur is French for "author). The theory suggests that the personal vision, style, and thematic concerns of the director are...
An audience is a group of people who receive information from the same source. They could be listening, watching, or reading together or by themselves. For them to be called an audience, the key element is to get the information from the same medium. That could be the...
Applied research is a type of scientific study that aims to solve a practical, real-world problem. It is conducted to find answers to a specific question. Unlike basic research, which focuses on increasing general knowledge without immediate application, applied...