An advertorial is a form of advertising that is designed to look like editorial content. The word is a blend of "advertisement" and "editorial." Advertorials are usually found in newspapers, magazines, blogs, and online media. They are meant to inform and/or...
Advertising is one of the fundamental forms of marketing communication. The term refers to the practice of promoting products, services, ideas, or brands to influence people’s behavior, typically to persuade them to buy or take some desired action. As mentioned, it is...
Ad hominem is a form of rhetorical attack directed at the competitor's character, instead of their argument. The term comes from Latin and means "to the person". The use of Ad hominem attacks relies on a logical fallacy that if the character is corrupt, the arguments...