by Лазар Шишманов | Feb 7, 2022 | Mass Communication
Semiotics is the study of signs, symbols, and the systems through which meaning is created and communicated. It examines how signs, whether words, images, gestures, sounds, or objects, function as carriers of meaning within various cultural and social contexts. The...
by Лазар Шишманов | Feb 7, 2022 | Mass Communication
Sampling is the process of selecting a subset of individuals, events, or items from a larger population in order to study and draw conclusions about that population. It is a fundamental technique in research and statistics, used when studying the entire population is...
by Лазар Шишманов | Feb 7, 2022 | Mass Communication
A questionnaire is a research instrument consisting of a structured set of questions designed to gather information from respondents. It is most commonly used in survey-based research and can be administered in various formats such as paper forms, online surveys,...
by Лазар Шишманов | Feb 7, 2022 | Mass Communication
In the context of interviews, probes are follow-up techniques or strategies used by the interviewer to encourage the respondent to elaborate, clarify, or provide deeper insight, especially when the initial response is vague, incomplete, or evasive. Probes are...
by Лазар Шишманов | Feb 7, 2022 | Mass Communication
Probability sampling is a sampling technique in which every member of a population has a known and equal chance of being selected. This method ensures that the sample is representative of the population, allowing researchers to make statistically valid inferences and...
by Лазар Шишманов | Feb 7, 2022 | Mass Communication
In research, a population refers to the entire group of individuals, objects, or events that share a specific set of characteristics relevant to a particular study. This group is the main focus of a researcher’s inquiry and from which conclusions are intended to...