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Inter-organizational Communication

Mass Communication

Inter-organizational communication refers to the exchange of information and messages between two or more distinct organizations. This communication forms the structural link that enables coordination, collaboration, negotiation, and sometimes competition between companies, institutions, or entities.

These communication channels can involve formal agreements, partnerships, joint projects, supply chain interactions, or even competitive strategies. Effective inter-organizational communication is crucial for managing relationships, sharing resources, resolving conflicts, and driving innovation across organizational boundaries.

While it often fosters cooperation, it also fuels the competitive dynamics between organizations by allowing them to monitor each other’s moves, respond strategically, and differentiate themselves in the marketplace. In essence, inter-organizational communication is both a bridge and a battleground where organizations interact to achieve their goals.